‘Accessibility should be the standard, not the exception.’
Together with our customers, we are committed to an accessible future. We therefore find the cooperation with our customers extremely valuable and the personal story of each of our customers is extremely important.
In this series, we ask Scribit.Pro customers about their experiences with our service and our services. How do these organizations, authorities and individuals experience the cooperation with our company? What is their digital accessibility strategy and what role does Scribit.Pro play in it? And do they have any tips for others who also want to get started with video accessibility?
Stichting het Gehandicapte Kind and Scribit.Pro have the same goal in mind: an accessible society in which every person has the same opportunities and possibilities. The foundation, which will celebrate its 75th anniversary next year, is committed to children (and also teenagers and young adults) with disabilities. In this customer case, online marketer Manon Krapels explains how Stichting het Gehandicapte Kind and Scribit.Pro help each other.
No child without friends, that is the ideal of Stichting het Gehandicapte Kind. A disability does not limit a child for life. Being left out does. Most children learn to live with their disability. Their biggest handicap is that they cannot participate. They often have no one to play with. This can lead to a lifetime of loneliness.
With the support of donors and volunteers, Stichting het Gehandicapte Kind helps to make playgrounds, sports clubs and schools accessible. Here, children with and without disabilities can meet each other, play together and make friends. So that no child has to be lonely.
About thirty people work at Stichting het Gehandicapte Kind, which is located on the Wibautstraat in Amsterdam. The office is fully accessible. For example, Braille indicates what can be found in the kitchen cabinets and the kitchen cabinets can also be lowered, so that employees in wheelchairs can reach them more easily. The foundation was founded in 1950. In 2025, Stichting het Gehandicapte Kind will celebrate its 75th anniversary.
Manon Krapels works as an online marketer. She is involved in everything online: the website, social media and e-mailing. Video content also falls within her field of work.
How did Stichting het Gehandicapte Kind get started with digital accessibility?
‘The new website was launched in 2021. As a foundation, we stand for accessibility, so the online environment must also be fully accessible. We had the website tested by the Accessibility Foundation. That report showed that our videos were not accessible (enough). Our aim is to make the child's entire environment accessible, so this should of course also apply to the online environment. That is why we started looking for a party that could realize video accessibility for us. That became Scribit.Pro.’
What has Scribit.Pro been able to do for you?
‘For us, Scribit.Pro in one word: convenience. By using Scribit.Pro's accessible video player, we can publish our videos, which Scribit.Pro provides for us with audio description, subtitles for the deaf and hard of hearing and a transcript, directly accessible on our website. We only had to place a piece of code on the website once. Scribit.Pro ensures that we are fully facilitated in the process of video accessibility.’
How did you come into contact with Scribit.Pro?
‘When Stichting het Gehandicapte Kind started working on digital accessibility and specifically video accessibility, we asked ourselves the question: ‘Can we do it ourselves?’ The question was whether we had the knowledge, skills and time to tackle this ourselves.The technical possibility was there within our content management system, but it was immediately clear that we wanted to completely outsource video accessibility. That's how we ended up with Scribit.Pro a year and a half ago, because they can take care of the entire process for us, from start to finish. It couldn't be easier. We make a video, send the YouTube link and Scribit.Pro delivers the video in no time, including all supporting files. The video is then made accessible in one go and can be placed online in an accessible manner.’
‘For us, Scribit.Pro in one word: convenience.’
What does the collaboration with Scribit.Pro look like?
‘We have purchased a fixed number of minutes at Scribit.Pro. On average we produce one video per month. We usually launch an online video with every new project. We send an email to Scribit.Pro with a link to the video and we often get it back within a day, made fully accessible. We ourselves would never be able to set up the accessibility of a video in a single day. We have neither the speed nor the expertise that Scribit.Pro has. The entire process takes us no time at all. Furthermore, we are assured that our videos are made accessible in accordance with the applicable European guidelines.’
How do you like the collaboration?
‘Very good. In particular, we experience the fact that our organization is taken care of with regard to the accessibility of our videos as a big plus. Scribit.Pro has everything it takes to turn video content into accessible video content. My colleagues and I only have to ask ourselves what a new video should look like, but we don't have to think about anything else. Scribit.Pro arranges accessible production and publication for us, which is a huge relief.’
Any tips for others who also want to get started with video accessibility?
‘I think that, with regard to digital accessibility, you should adopt the same attitude as Stichting het Gehandicapte Kind adopts within the entire organization: it concerns people, in our case children, with disabilities. Don't think about them, think with them. Accessibility should be the standard, not the exception. And it certainly should not be experienced as a burden. Include your entire target group in all your communication and content, especially in the case of explainer videos. If they are not accessible, you know you are excluding viewers because they cannot follow your message. You don't want that, do you?
Creating a fully accessible website, and everything that comes with it, was certainly a long and sometimes complicated process. You have to take many steps before the end result complies with the regulations and everything is as desired. But when it is successful, and once it is in place, it is a moment of great joy.’